Stay up-to-date with NJ social marketing as our team turns Rednote, TikTok & Instagram experiments into bite-size playbooks—creator outreach, data wins, and local case studies.
In a three-week sprint across Edison and Jersey City, Guava Studio used hyperlocal creators and geo-fenced Spark ads on TikTok, Reels, and Rednote—plus POS promo codes—to turn views into visits, lifting weekend foot traffic +21%, POS sales +13%, and average basket size +9%.
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We tested whether Chinese-language social proof on RED (Xiaohongshu) drives first-time consults for Fort Lee clinics. In a 28-day split test, bilingual landing pages featuring RED reviews—plus creator posts—lifted consult bookings +33% and cut cost-per-consult −22% vs. English-only proof.
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A newsroom-style breakdown of an A/B test pitting creator-led TikToks against Google Maps/Hotel Ads for Jersey Shore boutique hotels—who drives more clicks-to-book and better weekend ADR/RevPAR—plus a simple sequencing playbook and how Guava Studio runs it end-to-end.
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